Hayla
Hayla Foods, a distinguished fast-moving consumer goods (FMCG) enterprise headquartered in Riyadh, Saudi Arabia, specializes in the manufacturing of traditional baked goods designed and produced with a modern twist, preserving culinary traditions while keeping them current and relevant to today's market.
Discipline
Prior to their product launch, the team at Hayla Foods sought out our expertise in crafting their visual identity system, along with the packaging application for their inaugural product line. Through close collaboration, we attained a deep understanding of their vision and value proposition, culminating in the development of their unique brand mark and complementary graphic devices.
Post-launch, we have continued our partnership with Hayla Foods, designing distinctive packaging systems for an array of new products.